Battle Cries for the Marketing Underdog: Guerrilla Marketing on the ACTUAL Front Lines.

By Dr. Monroe Mann, PhD, Esq, MBA, ME, LLM, EMT
& Founder, Break Diving, Inc.

Note: this article, written by Monroe Mann, originally appeared as a chapter in the book, “Guerrilla Marketing on the Front Lines” by Jay Conrad Levinson & Mitch Meyerson, published in 2008

This is a story of overcoming odds, and turning the most sour of lemons into the most delicious of lemonades. … Read More “Battle Cries for the Marketing Underdog: Guerrilla Marketing on the ACTUAL Front Lines.”